Holiday Gift Guide 2014

Posted by Jonathan Bayme on 03 December 2014

If you’re looking for the perfect gift for someone special - or just want to check out our latest and greatest releases - the theory11 Holiday Gift Guide 2014 has officially been posted!

From tricks to playing cards, there's something for everyone this holiday season - including our latest playing cards (Rarebit) just released this week.

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Rarebit Copper Playing Cards

Posted by Jonathan Bayme on 28 November 2014

Happy Black Friday! We have six new releases planned for the holiday season, and the first release is available today - Rarebit Copper Edition playing cards. The first edition sold out in 16 hours, and has sold on eBay for up to $225 PER DECK. Like the first edition, these are limited edition, so don’t wait - these will sell out quickly.

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French Kiss by Wayne Houchin

Posted by Jonathan Bayme on 31 August 2014

French Kiss by Wayne Houchin has been called the most intimate effect in magic. It's powerful, simple, and remarkably deceptive.

The spectator's SIGNED, selected card changes places with another - all while securely held in the spectator's mouth. Watch the trailer and learn more!

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Tycoons - Luxury has no limits.

Posted by Jonathan Bayme on 31 August 2014

Available in Crimson Red and Ming Blue: Tycoon Playing Cards.

In August 2013, we began a quest to create playing cards fit for display at the legendary Waldorf Astoria, the gathering place for royalty and the ultra-wealthy. For the past 14 years, Steve Cohen has performed Chamber Magic there, in a private Waldorf Towers suite, for sold-out audiences including Warren Buffett, David Rockefeller, and the Queen of Morocco.

Every aspect of TYCOONS was crafted to Steve Cohen's exact standards for quality and elegance. In stock and available now. See details.

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Back in Blue - charity: water

Posted by Jonathan Bayme on 20 May 2014

You can make a difference. You can save a life.

charity: water is a non-profit organization bringing clean and safe drinking water to people in developing nations. Over the past seven years, charity: water has raised $100 million and funded 11,771 water projects.

Pick up this newly released blue edition and 100% of the proceeds will go directly to charity: water. Join us. Support charity: water.

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