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TYCOON Luxury Playing Cards

Produced in collaboration with Steve Cohen at the prestigious Waldorf Astoria Hotel.More Details



theory11 in The New York Times

theory11 in The New York Times

Posted on September 5th, 2012 by Michael James in General

Today, theory11 was featured in The New York Times.

theory11 has been secretly working on a project with Eleven Madison Park, New York City’s most prestigious restaurant. Under creative direction from Jonathan Bayme and Dan White, a hint of magic has been introduced into the restaurant’s presentation for their relaunch and reinvention this month.

The collaboration has been featured in today’s issue of The New York Times – both in print and online. You can read the full article online here. We are honored and very grateful to be a part of it.

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