Invite 15,410 of your closest friends!

llafoe63

Elite Member
Nov 20, 2022
29
25
Indiana
I recently began collecting playing cards and was unfamiliar with the playing card market. Of course I knew Bicycle, but I was unfamiliar with the "custom" makers. I saw and fell in love with the Theory 11 designs so I started collecting their decks. As I was collecting them, I saw other decks that I liked and would research that maker to see what they offered (designs, variety, etc.). There are a lot of smaller (very small) makers of playing card decks, most beginning life on Kickstarter. I haven't found any that I believe compare with Theory 11 in consistency, product line, tuck design, purpose, etc. I'm a collector and would be considered a completionist. Theory 11 is the only maker I'm happy to include every one of their decks in my collection and on display in my home.

I was surprised that there are only really four main playing card makers: Art of Play (Dan and Dave), Bicycle, Ellusionist, and Theory 11. Kings Wild Project comes in a distant fifth.

Facebook Followers​
eBay Listings​
Bicycle
140,904​
13000​
Dan and Dave
114,000​
1600​
Ellusionist
228,155​
1000​
Kings Wild Project
13,582​
1000​
Theory 11
212,746​
2300​

Theory 11 is #2 in eBay listings, following Bicycle. Of course they will never surpass Bicycle in this measurement. What really shocked me was how few Facebook followers Bicycle had on their page compared to the Top 2: Ellusionist and Theory 11. Theory 11 is only 15,409 followers behind Ellusionist (who has been a company 7 years longer than Theory 11). It's time to invite 15,410 of our closest friends to follow Theory 11 on Facebook to put them into the #1 position! :)
 
Feb 23, 2014
29
5
Haha yes, I agree! theory11 mostly posts on Instagram, though, and in that case, they're FAR in the lead! 296,000 compared to 114k or 165k. I just started following them on Tiktok, too! Let's blow that up!
 
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