I'd recommend starting with Bobo's modern Coin magic, its a very comprehensive book and you can pick it up just about anywhere. (Borders, Barns and Noble ect..)
IMHO, don't go with Noblezada's DVD. There are WAAY better references to coin magic out there tha I don't think you need to lower the potential of what you could probably do by going straight to this DVD. I would tell you to start at the end, and pick up Bobo's If you are into DVD and want to start out by learning a couple old sleights but mostly tricks, Jay Sankey's DVD "Revolutionary coin magic" is good and his 2.0 DVD was good too, but might not float your boat. David Stone's DVDs, Ammar's DVDs, and Roth's DVDs seem to be the most respected. After getting what you want, read Curtis Kam's column, "A hundreth Pleasenth Conceipts".