Harry Potter

Your journey to Hogwarts™ begins with this premium jigsaw puzzle, with a multi-dimensional twist!

Learn More

Wicked

Take a journey to the Emerald City with this premium jigsaw puzzle, inspired by Universal Pictures' cinematic event Wicked.

Learn More

Fantastic Four

Flame on! Premium playing cards inspired by the first steps of Marvel’s First Family.

Learn More

Hamilton

Premium playing cards celebrating the 10th Anniversary of the iconic American Musical!

Learn More

01. Harry Potter
Jigsaw Puzzle02. Wicked
Jigsaw Puzzle03. Fantastic Four
Playing Cards04. Hamilton
Playing Cards

Newest Releases

Latest and most popular products

Playing Cards$12.95

FortniteDrop in to your next game night with premium playing cards that will ensure a Victory Royale!

The Skywalker Saga$24.95

Star Wars Jigsaw PuzzleYour journey through the galaxy begins with this premium jigsaw puzzle, featuring a multi-dimensional twist!

Popular

Playing Cards

U.S. SoccerPlaying Cards$12.95

U.S. SoccerStep onto the pitch and put the passion of American soccer into your hands. Premium playing cards produced in collaboration with the U.S. Soccer Federation.

New

JAWSPlaying Cards$12.95

JAWSPremium playing cards celebrating 50 years of the iconic Steven Spielberg summer blockbuster!

New

FortnitePlaying Cards$12.95

FortniteDrop in to your next game night with premium playing cards that will ensure a Victory Royale!

Los Angeles DodgersPlaying Cards$12.95

Los Angeles DodgersPremium playing cards produced in collaboration with the Los Angeles Dodgers™ and MLB™.

New York YankeesPlaying Cards$12.95

New York YankeesPremium playing cards produced in collaboration with the New York Yankees™ and MLB™.

AvatarPlaying Cards$12.95

AvatarStep into the bioluminescent heart of Pandora with premium playing cards inspired by James Cameron’s groundbreaking trilogy.

Stranger Things Hive Mind EditionPlaying Cards$14.95

Stranger Things Hive Mind EditionA new special edition, where the vines of the Mind Flayer’s hive mind have fully taken over!

Bebemos CasinoPlaying Cards$14.95

Bebemos CasinoCrafted from tradition, fueled by freedom, and made for those who chase the sun. Born in San Diego, Bebemos captures the spirit of the late 70s. An era of sun-soaked freedom, beach culture, and golden-hour indulgence. A deck of premium playing cards produced in collaboration with Bebemos, a tequila brand based in San Diego, California. Featuring gold foil, red foil, and champagne foil accents - with a vintage feel and elegant, upscale, refined aesthetic. Everything about this deck is outside of the box, but perhaps the best part is what's inside. The back design of each card has gold foil accents, with custom courts inspired by the Bebemos brand and signature style.

HamiltonPlaying Cards$12.95

HamiltonPut history in the palm of your hands with premium playing cards celebrating the 10th Anniversary of the iconic American Musical!

Peaky BlindersPlaying Cards$12.95

Peaky BlindersForged in Smoke and Blood. Certified by Family. Premium playing cards, by order of the Peaky Blinders.

Popular Tricks

Harry Potter Self-Coloring BookWarner Brothers$19.95

Harry Potter Self-Coloring BookThe pages visually transform from completely blank, to black and white, to full color before your very eyes!

TrickstartersZach King$19.95

TrickstartersTrickstarters are a new magic series presented by Zach King and theory11. Each trick is engineered to astonish your friends and family - and they’re easy enough for anyone to learn! These magic tricks are EASY to learn, and FUN to perform - either in person or online!

TNTNicholas Lawrence$49.95

TNTRemove and restore the spectator's sense of strength and power on your command.

NotarizedThoughtCast Magic$99.00

NotarizedTurn a borrowed iPhone into your own personal mind reading device! See ANYTHING your spectator writes or draws on THEIR phone - instantly.

PHOENIXHigar & Hanson Chien$49.95

PHOENIXUsing any sharp object, a hole is punctured through a bill - then visually, slowly restored. Everything can be examined!

CandymanTobias Dostal$39.95

CandymanCandy instantly appears out of nowhere - in the spectator’s own hand!

Magic 101$39.95

Magic 101If you’ve always wanted to learn magic, but didn’t know where to start, this is for you! These tricks are easy to learn, fun to perform, and they get unbelievable reactions.

DispositionFranco Pascali$14.95

DispositionIt’s an impossible coincidence - with an ordinary deck.

DistanciaLes French Twins$149.95

DistanciaA device that gives you real power. A miracle in the palm of your hands.

PetroleumMax Lukian$29.95

PetroleumCards are shuffled face-up into face-down. Impossibly, instantly, they separate - with no funny moves.

New to Magic?

It couldn't be easier. We've hand-picked some easy tricks to get you up and running within 5 minutes! Get Started

Latest Scoop

What's new at theory11

FOUR NEW Releases - Available Now!6 months ago November 28th, 2025Read More
Batman 85th AnniversaryDecember 31st, 2024
Star Wars - Year of the Dark SideDecember 25th, 2024
Lord of the Rings Jigsaw PuzzleDecember 23rd, 2024
Follow@theory11
Daily musings. Never abusing.

Newest Media

Ben Seidman Reviews Sleight of Hand and Visual Tricks In Movies & TV Submitted by CaseyRudd

Teenage Mutant Ninja Turtles Unboxing! Submitted by CaseyRudd

Harry Potter Playing Cards Box Set Unboxing! Submitted by CaseyRudd

How It's Made - BEHIND the Scenes of theory11 Submitted by CaseyRudd

Discussions

Ask questions, share ideas and participate in our weekly contests

Who is a better magicianPosts: 2

Tips for Using a Random Selection Wheel Fairly in Group Activities?Posts: 2

Saturday Night Contest - In Action!Posts: 11

subliminal random poemsPosts: 1

Instagram

🇺🇸 U.S. SOCCER PLAYING CARDS ⚽️ Housed in a striking tuck case with bold red, blue, and gold foil details and deep premium embossing, every card features all-original artwork inspired by the history of U.S. Soccer, honoring the legacy of the crest since 1913. Available NOW at the link in bio! 🔗

🇺🇸 Put the passion of American soccer into your hands. U.S. SOCCER PLAYING CARDS. Available TOMORROW at 12pm ET! ⚽️ #ussoccer #usmnt #uswnt #theory11

Step onto the pitch with the Red, White, & Blue. WEDNESDAY at 12pm ET. ⚽️🇺🇸

The world's biggest stage. Coming Soon.

🦈 JAWS Playing Cards in Edgartown, Massachusetts - one of the original film locations of the summer blockbuster! Get yours today at the link in bio 🔗

🦈 JAWS Playing Cards are the ultimate catch! Make waves at the next game night and take a trip back to the sun-soaked landscape of Amity Island. Available NOW at the link in bio! 🔗

New York TimesUncrateEntertainment WeeklyThe DielineWall Street JournalCool Material