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Simplified? theory11 is built around video magic, not books. We sell videos, so we don't modify our system to sell something different. // L

The Marketplace is structured around you providing an instructional video and a preview video. While we could potentially allow someone to submit a PDF for the instructional file, the submitting artist would still need an instructional video. Also, people visiting the marketplace expect video...

We show all the photos of any unique Elements of our decks on the product pages. If you don't see photos of card faces, then we used standard Bicycle faces (with our slightly tweaked color scheme). This is the way many of our decks are, including Monarchs. The Hudson deck has custom backs, AoS...

Gold Monarch are limited edition - at some unknown point in the future they will run out and not be reprinted. I can't say how close that point is (I don't even really know, I could make a guess but for no good reason), but rest assured that when they do disappear forever there will be...

Posted on @OveRide 's thread too. If you take care of a deck, there are only two things that will likely ruin it in the long term - dirt/oil from your hands, and humidity. If your deck ends up dirty or oily, it will be permanently changed for the worse. There are a few things you can do to make...

Hasn't ever seemed to affect handling at all in our testing. Cards exist to be used! Gold Monarchs in particular. You can't enjoy the AMAZING foil back of the cards if they are still in the box! // L

If you take care of a deck, there are only two things that will likely ruin it in the long term - dirt/oil from your hands, and humidity. If your deck ends up dirty or oily, it will be permanently changed for the worse. There are a few things you can do to make it "better", but it will never be...

We do not currently accept e-books for the Marketplace - only videos. // L

Possible for the ink to make some difference, but it won't make up the majority of the difference in feeling. // L

What he ^ said. Every Target I have seen has moved them from the Toys back wall to an aisle encap. I assume this is the way most of the Targets are displaying now. // L

Aristocrat decks are NOT a theory11-printed deck. They are designed and printed by the US Playing Card Company (like Bicycle, Bee, and Tally Ho), and we just buy them direct from USPC. What they have inside is out of our control. The deck is real, but it is not a theory11 deck. // L

If it did, would we tell you? ;-) // L

The issue here is that people who do not know are being asked. People working at Target and Barnes and Noble have LOADS of different jobs. If you grab a random Target employee to ask, chances are they have nothing to do with the toys section. Even if they do, only a few specific people will have...

There are environmental factors at play that can affect how a card feels. While all of our cards are factually printed on the same stock with the same finish, they can feel different due to humidity levels and temperatures when the stock is made, printed on, or stored. Our warehouses are climate...

Barnes and Noble are also 100% not discontinuing our decks. Not even close. If they are almost out, it just means they sold a lot and haven't got more in. I ship cards to Barnes and Noble on a regular basis as well, and we sell decks in nearly every single B&N store. // L

All theory11 custom-printed cards use the same cardstock and finish, and are therefore extremely close in thickness to one another. // L

Not that I am aware of. I would Google "Magic Shop Los Angeles" to find out if there are shops near you. The Magic Apple is in the area, that I do know. I don't know what they carry of ours right now, but worth checking out! // L

If only it were true, haha. // L

Likely due to these being moved around in the store. That, or the store stocked out, then filled our space with other stuff, then got more in that they just hadn't put out yet. // L

I can tell you with 100% surety that this is NOT the case. A Target employee may have been told to take them down, but that is not because they were discontinued. I will also say that in many Targets our playing card display has moved. It went from the wall in the back of Toys to an endcap on...