I believe to some extent, their popularity and the way they portray magic may have indirectly contributed to this unfortunate phenomenon. For example, Ellusionist may have emphasized too much about how you can be Blaine in hours, or emphasized on getting reactions from people, freaking people out, shattering reality etc. No one can become a magician in hours -
I agree, you can't become a magician in hours, but what you have to remember is that ellusionist is a business at the end of the day. They realise (as does this site, go see for yourself) that flashy trailers and people screaming will sell magic.
Sure theory 11 has all this advice on practicing and being yourself, that's all over the E forums as well and that same advice is given in many of ellusionists DVDs. But it's all irrelevant because at the end of the day, exposure doesn't happen because someone hasn't practiced enough. They don't sit down in front of a camera and acidentally explain what they are doing because they haven't practiced. In the same way people don't upload ripped DVDs to torrent sites because they haven't practiced enough.
It's because they are attention seeking and like I said in my last post the reason they post ellusionist's effects is because they know that they are the popular ones and that will get them the hits they need for their ego boost.
OK, perhaps the marketing techniques are not the best over at ellusionist with the 'learn this in hours' approach etc. But that does not contribute to exposure, only bad learning habits and the forums over there are good if you ask me. Sure, there are lots of people asking stupid questions and getting excited over releases, but that's because they just haven't learnt yet. The higher members over there do a great job in steering them in the right direction and making them better magicians.
And also, who hasn't been excited over a release at some point in time.
Theory 11 promises to magically raise a generation of super magicians. I think the desire to do so is very real among the team here. But the way they are going about it seems wrong to me. What we need for your dream is a forum that guides and mentors young magicians and points them in the direction of truly great products, tarbell, designing miracles etc.
Instead i see more of the same. Single tricks going for $25 each all advertised with flashy trailers and loud reactions. Quote from Dan Buck's review of digital distortion 'the reaction you see in the video you get every time'.
What they're saying is all very nice, but look at what's actually being done. We have another magic shop. A nice one, sure, but that's all it really is.
Tom