I'm currently reading a marketing book to help me expand to new clients to entertain. In the book the author says that the client should get a return of at least 20 times their investment. He goes on to say that the return can fall under one or more of four categories. Financial, Emotional, Physical or Spiritual.
If a client hires you to entertain their guests, whether it be walk around or a stand up show, what kinds of return are they or could they be getting on their investment besides just entertainment? How would it fall under one of those categories?
I'm having a tough time with this one and thought this would make for a good discussion anyways!
If a client hires you to entertain their guests, whether it be walk around or a stand up show, what kinds of return are they or could they be getting on their investment besides just entertainment? How would it fall under one of those categories?
I'm having a tough time with this one and thought this would make for a good discussion anyways!