You're assuming every new person who "gets into" magic from watching Celebracadabra or seeing Ellusionist advertisements is going to have no respect for the art. I'll tell you how I got into magic... I collected cards. I knew that there were people out there that could do a few cool cards tricks, but I had no idea about all the great card magicians and street performers. One day I was in my local Books-A-Million and saw a deck of Black Tiger cards. "What an awesome addition to my collection" was what was running through my mind. After I opened the cards, I noticed on the bottom of the box it said "For more Black Tiger gear visit www.ellusionist.com." Interesting. More cool cards. When I first went to the site my only intent was to see what other sweet-looking cards I could add to my collection. It was about a month later when I purchased Crash Course 1. I knew even before I ordered the DVD that I would have to practice to pull off the stuff that was going beyond the "Uncle Jim" card tricks that I had seen people do. Am I a bad magician because my first learning source was Ellusionist? In my eyes, no. Did I get into magic because I wanted to be the next Criss Angel? No. I can't even really explain what drew me into it, it just kind of happened. I know that there are magicians who are better than me. I know that a ton of them are out there. That doesn't bother me. As long as I can be sure that I have respect for magic, that's really all that matters to me. I don't think it's correct to assume that anybody who starts to practice magic by discovering it through a commercial isn't going to respect the art. How did all of us get into magic? I think it would be safe to say in this day and age that it was an advertisement of some kind that brought us to a magic website. This might not be the case for everybody, but I think it is for the majority.