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Hey guys, hope you all are having a fun and safe weekend! Earlier this week, we released a brand new, legendary deck of cards in collaboration with Neil Patrick Harris. What makes this deck extremely special to us is that for every purchase of NPH Playing Cards, $1 will go to (RED)’s fight...

Hey guys, hope you all are having a great weekend! Earlier today I logged on YouTube and saw a new cardistry video from Oliver Sogard. I instantly had to click and watch. As always, Oliver's creativity in the realm of packet cuts is second to none. His newest video 'Jetpackets' is most certainly...

Hey guys, hope you all are having a great start to the weekend! If you follow our Instagram page, you will know that we love to share inspirational quotes. Whether it's from Muhammad Ali, David Copperfield, George Bernard Shaw, or anyone else, it's always important to keep the drive going for...

Hey guys, hope you all are having a great weekend! It's been quite the journey since we started in 2007. Over the course of the past 9 years, theory11 has been able to deliver magic and playing cards all over the world. We could list every city that we have delivered to, but that would take...

Hey guys! Hope you all are having a great weekend! It's almost time for Halloween, but it isn't all about tricks or treats. This time of year is perfect for feeling creeped out, scared, or spooked, and even better when you can make someone else feel it. This week's challenge is all about feeling...

Hey guys, hope you all are having a great start to the weekend! Just yesterday, we released THREE brand new items. Torn & Restored Transpo, the theory11 Badge Pin, and the inspiration behind this week's contest, the SvenPad by Brett Barry - a powerful mentalism device that allows you to READ...

Hey guys, hope everyone is having a great weekend! It's been a while since we've hosted a good image contest, so we felt tonight would be the perfect opportunity to allow you to show off your photography skills. All that will be required of you is a deck of cards, a camera phone (or webcam or...

Hey guys, hope you all are having a great weekend, and for those in the southeast of the United States, we hope all of you are safe in wake of Hurricane Matthew! I have a pack of our newest deck of playing cards right in front me - Ivory Tycoons. I have just taken out two random cards from the...

Hey guys, hope you all are enjoying the start to your weekend! If you haven't heard, we are extremely proud and excited to have announced that the newest member of theory11 is Franco Pascali. You can see his debut right here on the Media Section performing BREAK by Uday Jadugar. Taking...

Hey guys, hope everyone is having a great weekend! This week for the Saturday Night Contest, we're doing something inspired by a recommendation from Dean Magic in the "What You Think" thread. In this contest, we want you to create a 60 second uncut cardistry video. We'll be looking for the...

Hey guys, hope you all have enjoyed your week! Yesterday, we celebrated David Copperfield's birthday. Together with his team, David has defined and re-defined magic for our generation and proved that NOTHING - in life or in magic - is impossible. David has been and continues to be an inspiration...

Hey guys, hope you all are having a great weekend! Normally, camera tricks are a big no-no in magic - a violation of "what you see is what you get" when experiencing magic through the lens of a camera. This week, for this contest, that rule is lifted - this week, it's all about camera tricks...

Hey guys, hope you're having a great weekend! Before we get into tonight's contest, I want to thank everyone for making our 9th birthday extremely special. Your support is amazing, and without it, we wouldn't be able to do what we do. You guys keep us grounded, challenged, and inspired to keep...

Hey guys, hope you all are having a great start to the weekend. Wednesday is a huge day for us; it's our NINE year anniversary! Nine years ago on August 31st, we launched theory11. And on Wednesday, we celebrate these past nine years with every single one of you. We would not be here without all...

Hope everyone is having a great weekend! For tonight's contest, we're hosting a roundtable discussion podcast. Each time we do this, we invite an artist to join us in a podcast answering YOUR questions, posted by members around the world. We are incredibly excited about our latest magic...

Hey guys, hope you all are enjoying your weekend! Because this week most students are going back to school, we thought it would be the perfect opportunity to have a back-to-school themed contest. The challenge? Create an effect using only items that would be/could be found in a school setting...

Hey guys, hope you all are having a great weekend! If you've taken a visit to our Media Section over the past week, we posted 3 awesome cardistry videos from Henrik Forberg, Aviv Moraly, and Gabor Juhasz. One key factor that made those videos stand out was the different styles of each cardist...

Hey guys, hope everyone is having a great weekend! Tomorrow is July 31st, which marks the fictional birthday of Harry Potter. The novels and films are synonymous with the world of magic, and we thought it would be fitting to pay a tribute to the series that has brought and continues to bring joy...

Hey everyone! Hope you all are enjoying your weekend thus far. 9 years ago we asked a question: what is theory11? We launched in 2007 with a team of 11 artists united with one purpose: to create WONDER. 9 years and 250,000 members later, we're still going strong. Empowered by YOUR support, we...

Hey guys, hope everyone is having a great weekend! In case you missed the announcement, we are now carrying DEPARTURE by Chris Smith, a secret utility that allows you to visually VANISH a borrowed ring - then make it reappear LINKED to your key ring. Departure features an all-new training video...